Positioning Before Internationalization
Why creative firms in emerging markets need clear positioning before they try to win international clients.
For creative firms ready to go international
120 minutes
One practical topic in positioning, sales, or pricing with focused group work.
Next topic
Vertical vs. horizontal positioning? Or both?
4 weeks
A small cohort for building a repeatable system for reaching international clients.
Next cohort
TBA
Private
Direct support on positioning, offers, sales conversations, and pricing decisions.
Availability
Selected studios
Live training
Every two weeks, I teach one topic in positioning, sales, or pricing. Expect a focused idea, practical work, and a room of owners working through similar problems.
Learn more about workshopsThe next workshop
Decide how specific your positioning needs to be before international buyers can understand why your firm is relevant.
20 min idea
A clear explanation from Anatoly.
100 min work
Practical group work on your firm.